I think they've come fairly close. Certainly shopping centre branches are now selling just about everything (or trying to), but the inconsistency from branch to branch means I'd not think to try them if looking for something - besides perhaps a magazine.
But, as we found, even with magazines you won't find a single magazine in every branch, as the size given over for newspaper and magazines varies so much.
Splitting the business has helped, although you may have noticed in their retail outlets that you're lucky to find a cashier for the whole of the store.
They've also done a franchise deal with the Post Office which has helped to increase footfall. Whether they then decide to spend money in Smith's is another story.
