Peter Sarf
Established Member
Now this time thing is something that became obvious to me quite a while ago. I was brought up on Boots the chemist HOWEVER I found Superdrug far easier to negotiate in a "lunch hour" from work. Slightly better prices as well but so much easier to find things.I bet you'll find Aldi to be better quality and significantly cheaper for a shop.
Plus it'll take half the time
As for Morrisons. My local branch had to waste a lot of chiiled stock when overnight they discovered the display fridge temperatures had not been maintained low enough. This possibly explains why it is so damn cold in the store now - I think the display fridges are now set to a lower temperature OR perhaps the heating is set lower. This became noticeable before Summer really went. I did get told new display fridges were on the way - in the meantime I guess their energy bill is higher (or lower if it is the heating eased off).
Compare with Lidl and/or Aldi where the display fridges have clear plastic doors on them. So one group of supermarkets are investing in energy saving while another is not.
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I remember having a Macaroni cheese ready meal from Iceland - cheap TOO CHEAP nauseating !.Aldi may be cheapest out of all stores, however in my opinion quality is worst of all them, some of their frozen food especially ready meals are vile. Also had some awful tasting nan bread too from Aldi. Iceland best for frozen food.
The thing with any new supermarket (or other entitiy) is that they will not be burdened with old equipment or ideas etc. They will have already failed very early on if their model did not work. Given time they too will be running the risk of not being flexible.
As @Hadders points out. It seems to me that Morrison's USPs are being lost in the name of simplification. I always felt their vegetables were good - a strong point of Safeways they might have inherited.
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