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Ember: Electric coach service

Bungle965

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Buses & Coaches
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Calder Valley
If you want to speculate on future Ember services please create a new thread, let's keep this for confirmed or current services
 
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RailUK Forums

CMBS

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With the volume of coaches with Scotzeb funding (plus dealing with all the venture capital funding), expansion needs to be significant.

Does anyone know how well the private hire side is doing? Usually see a couple of coaches parked up for games at Hampden, Ibrox, Celtic Park.
I've seen them out quite frequently. Saw one heading towards Greenock not too long ago.
 

overthewater

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16 Apr 2012
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Is the New E19 just depot runs or its it proper hourly service, could do alot of damage to No72
 

alan25

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Aberdeen
Between Oban and Perth which I believe had a short diversion into Killin (which none one Highland-Edinburgh routes currently serve)
I believe it served Dundee aswell at a point. Speak of which why was the route withdrawn? Not profitable?…
 

Sealink

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Bridport
Highland councillors say their aspiration is for the council’s own bus services to match Ember, which they believe is currently the “benchmark” in the north.

Members also referred to the company’s service as “wonderful” and hoped the “excellent new bus operator” could further expand their service in the region.

Councillor Michael Green said: “Ember, to a large extent in my opinion, offer the benchmark because I’ve seen their numbers grow.”

He talked of his own experience of using Ember over the winter, adding he had enjoyed their “wonderful buses” and the driver, who thanks to online booking system, greeted him by name upon boarding.
 
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overthewater

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I believe it served Dundee aswell at a point. Speak of which why was the route withdrawn? Not profitable?…

Was that the old 973: Dundee - Perth - Oban? Im sure Perth and kinross council helped pay for it before covid?
 

Cesarcollie

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5 Jun 2016
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Highland councillors say their aspiration is for the council’s own bus services to match Ember, which they believe is currently the “benchmark” in the north.

Members also referred to the company’s service as “wonderful” and hoped the “excellent new bus operator” could further expand their service in the region.

Councillor Michael Green said: “Ember, to a large extent in my opinion, offer the benchmark because I’ve seen their numbers grow.”

He talked of his own experience of using Ember over the winter, adding he had enjoyed their “wonderful buses” and the driver, who thanks to online booking system, greeted him by name upon boarding.

Is it the Council‘s aspiration to lose as much money as Ember too? I’m sure their local taxpayers will be thrilled……!
 

Baxenden Bank

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They have grants you know!!!

Although seriously, where is this going to end?
Ember are a disrupter.
a) Someone will buy out Ember to get them out of the picture.
b) one or more of the companies affected by the disrupter will give up and leave the market. Whether Ember then carry on is another question.
c) the money will run out / the venture funders will pull out, leaving Ember to quickly disappear down the plughole.
d) the market was grossly underserved and Ember have filled a gap, all concerned will continue profitably and happily ever after.
 

Jordan1296

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5 Sep 2020
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Aberdeen
From Wednesday 10th June, Ember are operating two additional services each way on the E6 (Inverness to Thurso). They are:

To Inverness

Monday to Saturday
0607 & 1607

Sunday
0722 & 1737

To Thurso
Monday to Saturday
1059 & 2046

Sundays
1221 & 2202
On 10 June we are launching two extra return services per day between Inverness and Thurso. These will be limited stopping services, serving Scrabster, Thurso, Wick, Dunbeath, Brora, Tain, Dingwall and Inverness. Tickets are available to book now.
 
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Sealink

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16 Aug 2006
Messages
867
Location
Bridport
From Wednesday 10th June, Ember are operating two additional services each way on the E6 (Inverness to Thurso). They are:

To Inverness

Monday to Saturday
0607 & 1607

Sunday
0722 & 1737

To Thurso
Monday to Saturday
1059 & 2046

Sundays
1221 & 2202


This is fantastic news. Limited stop too, so much faster end-to-end.

Im still suprised by the total lack of response from Stagecoach. Is there something we don't know? :D
 
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GCH100

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2 Jul 2019
Messages
195
Ember are a disrupter.
a) Someone will buy out Ember to get them out of the picture.
b) one or more of the companies affected by the disrupter will give up and leave the market. Whether Ember then carry on is another question.
c) the money will run out / the venture funders will pull out, leaving Ember to quickly disappear down the plughole.
d) the market was grossly underserved and Ember have filled a gap, all concerned will continue profitably and happily ever after.

I don't think anyone will buy Ember out, as its grown too quickly, its likely it will merely collapse and go bust at some stage in the future when the Scottish Government funding drys up, the player who is effected by Ember the most is no doub't Scottish Citylink and to a lesser extent Scot Rail, as Scot Rail is Government owned thats not going away any time soon, and Citylink is owned by Comfort Delgro and Stagecoach, so unless they started making sustained losses, I also think they would survive longer than Ember, point D, I would doub't very much as the existing Companies would look at this type of info from existing loadings and would have reacted if it had thought this was an issue, I simply think point C is the most likely, the interesting thing is then what happens to all the electric coaches, is a deal then brokered by the Scottish Government and Citylink takes them all on, and replaces its existing fleet with them.
 

Spsf3232

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21 Apr 2016
Messages
407
Location
Glasgow
I don't think anyone will buy Ember out, as its grown too quickly, its likely it will merely collapse and go bust at some stage in the future when the Scottish Government funding drys up, the player who is effected by Ember the most is no doub't Scottish Citylink and to a lesser extent Scot Rail, as Scot Rail is Government owned thats not going away any time soon, and Citylink is owned by Comfort Delgro and Stagecoach, so unless they started making sustained losses, I also think they would survive longer than Ember, point D, I would doub't very much as the existing Companies would look at this type of info from existing loadings and would have reacted if it had thought this was an issue, I simply think point C is the most likely, the interesting thing is then what happens to all the electric coaches, is a deal then brokered by the Scottish Government and Citylink takes them all on, and replaces its existing fleet with them.
There is far too many venture capitalists involved to allow it to go down the drain.

The two owners know exactly what they are doing and it seems to me that they are simply building the infrastructure and network up to the point it can be sold off and I suspect either a large company or one of the existing supporters will take it all on.
 

Stan Drews

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5 Jun 2013
Messages
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The E20 Glasgow to Edinburgh Airport starts on 1st July.
68 journeys per day according to the website.

 

DJ_9SZ

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12 Mar 2025
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Fife
The E20 Glasgow to Edinburgh Airport starts on 1st July.
68 journeys per day according to the website.

They have also registered their E19 Livingston Depot (Fleming Road) to the airport.
 

Spsf3232

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Glasgow
They have also registered their E19 Livingston Depot (Fleming Road) to the airport.
The numbering of the services are starting to become a bit of a mess! While it's largely irrelevant for online booking services it's still shown on vehicles, timetables and bus stop planners so it is relevent. At least Citylink have grouped service numbers together
 

paravostok

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West Lothian
The E20 Glasgow to Edinburgh Airport starts on 1st July.
68 journeys per day according to the website.

Very exciting! though a bit boring, as it's just the 902 more or less, chapelhall is nice but a different westlo stop than heartlands would've been appreciated
 

route101

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Glasgow to Edinburgh Airport with Citylink every 20 minutes during the day on top!
 

CMBS

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Scotland
The numbering of the services are starting to become a bit of a mess! While it's largely irrelevant for online booking services it's still shown on vehicles, timetables and bus stop planners so it is relevent. At least Citylink have grouped service numbers together
I think they have addressed this issue in the past. Can't see it staying much longer.
 

CSB0241

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22 Apr 2023
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Edinburgh, Scotland
The E20 Glasgow to Edinburgh Airport starts on 1st July.
68 journeys per day according to the website.

Unsure if this is just an issue on my end however the Ember website is now saying there are 0 stops between Glasgow & Edinburgh Airport & null return services a day.

Edited to include images;
 

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route101

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I Couldn't find any information on the service from Glasgow to Edinburgh Airport. Perhaps not been announced yet.
 

Strathtay 260

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Scotland
Unsure if this is just an issue on my end however the Ember website is now saying there are 0 stops between Glasgow & Edinburgh Airport & null return services a day.

Edited to include images;
Nope it won't necessarily be that day. The website will say it launches whatever day you set it to in the link
 

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