I'd strongly suggest that the figure of 120 has been determined through discussions with at least 2 manufacturers. I've always said that the lack of DMU product is purely down to a lack of order from a TOC or other means.
I'm sure Bombardier would supply a single DMU if you wanted and were willing to pay the exorbitant price tag they would put on it.
The issue is more the ROSCOs, who have to be reasonably confident that whatever they pay up front for will cover its costs and make them a profit. A franchisee can only sign up for the term of the franchise, unless the trains are made "franchise assets" that the next franchisee is obliged to take on. I don't see any evidence that DfT intend to require that (if anyone has found any then please shout!) or to buy the trains itself as was being considered for the proposed DMU order in 2009ish.
So if the ROSCO believes the trains will create a DMU surplus in (say) 10 years, the rental is likely to be much higher because after that time either these DMUs or some other DMUs (which they may also own) will go off lease, in their opinion prematurely. So they will seek to recover their costs over a much shorter period.
This is one reason I believe the 120 vehicles will be bi-modes. If electrification has eliminated a lot of diesel working in 10 years time, there will still be a market for these trains either as built or by removing the diesel engines and converting to EMUs. The ITT also allows battery multiple units, but in my view a bit of running with one prototype isn't enough to prove these in service and judging by discussions on here there aren't many services that would offer a suitable balance of electrified and non-electrified route. A split fleet is possible but I think the best value will be had by spreading the design costs of the bi-mode over the full fleet of 120.
On the D78s, Vivarail should expect to have to sign up to a service provision deal with some hefty penalties for non-delivery. The prototype doesn't exist yet, and with a bid deadline in June there won't be much track record of reliable service. In the worst case the TOC will need to find some alternative rolling stock or stump up for severe performance penalties.