It's not so much an open end and a closed end. It's based on the direction of travel.
The yellow bit is the magnet, the grey metal bit is the ramp. The ramp is the bit that's hit first, so depending on which trains travel, depends on which end the ramp is on the magnet. If trains can travel both ways on the line in question, both ends will have a ramp.
There's 2 types of magnet - all AWS setups have what is known as the 'per-magnet' - this is designed to sound a warning horn in the driving cab. It is a magnet that is always operating.
If the magnet is associated with a signal that can show green, for example, and therefore needs to be able to sound the clear 'ding' in the driving cab, it will have a second magnet called an electromagnet - this is energised only when the signal is green and feeds accordingly to the AWS receiver on the train so you get a ding rather than a buzzing.
I've probably not explained this brilliantly as it's rather hard to do in text form over the internet but I hope you get the idea.