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The National Lottery Twitter blunder

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roversfan2001

roversfan2001

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Tonight The National Lottery showed us why you should never trust the British public with anything online.

They ran something which meant if you retweeted one of their Tweets they would Tweet a 'thanks' which included your name on a white placard held by a GB athlete. Cue people changing their name on Twitter to offensive phrases.
 
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Kite159

Kite159

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You would think they would learn from that Walkers thing a few months ago when you had Gary Linkear holding up pictures of Harold Shipman and the like
 
AlterEgo

AlterEgo

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Great marketing. Free brand mentions of both Lotto and Walkers there.
 
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