Because the argument is often made on here that fares are too high/revenues have slumped, and this is then used to argue against pay rises etc.
Is it often made on here? I can't recall it.
The simple facts are that we have a model where, aside from London, relatively little public money is directed to the support of bus services. They are largely operated commercially and increasingly so over the last 12 years as the treasury reduced local government grants so that they had little to spend on anything outside statutory responsibilities, so it was enough to keep support to socially necessary services going let alone try to support fares. Trying to avoid the usual rabbit holes, the structure of ENCTS promotes a model where non-regular walk-on fares are now very high. In short, the underfunding of the scheme means the burden is transferred onto fare payers and so as to not to discourage or penalise regular passengers unduly, it means standalone single fares are high.
Note that the Bus Service Operators Grant (BSOG) is essentially a grant to operators to help keep fares lower but that was also halved about 10 years ago.
Now, it's all well and good on a board where people are overwhelmingly pro-public transport to say that taxation must be tailored to benefit public transport and dissuade car use. That should be done in order to meet our climate objectives, I think we all would agree. However, we see in central government that there is a reticence to do this in terms of upsetting the majority, car owning populace - see how fuel duty has been frozen for 11 years and now it's been cut. In local government, there are plenty of examples where clean air zones are applied to public transport yet private cars are excluded - "we're targetting the most polluting vehicles". This might seem (and is) separate to fare levels but it highlights the priorities of government.
Yes, there's some cash for zero emission vehicles, and a bit of support for services post Covid and whilst welcome, it is limited. To substantially alter fare levels, taxation will need to change and given where we are at the moment, that isn't going to happen.