Hertfordshire has, arguably, the best road network in the country with a good amount of dedicated bus-only infrastructure and well-established bus corridors. Recently though, the bus market appears to be on the decline in the area, given the continuous cuts to services (one only has to look at Intalink service changes or have a browse of company social media) as well as some pessimistic reading in the 2016 and 2017 editions of the HCC Local Transport Plan.
I'm no industry expert, but living in the area and working elsewhere in the transport industry, it would seem to me that routes which are successful are so because the operator knows its market (an often captive one), and the route actually goes where people need to go with a decent frequency. The former is pretty obvious in any sector but the latter to me is where I am somewhat astounded.
Take the Hatfield - St Albans corridor, St Albans has quite a 'gig economy' which is great for students needing part time employment, most of which live in South Hatfield or between the town and Garden/Salisbury Villages. Given their UH discount, their instant first choice should be Uno... but the 653 takes 45 minutes from South Hatfield to St Albans? The corridor has 12bph yet only 6bph people actually use to go between Hatfield - St Albans.
Then take cross-county routes such as Hatfield-Hertford/Potters Bar-Cheshunt/rest of county-Bishops Stortford. Frequencies are so low and routes so long-winded that there is no longer a 'reliable' service. Given the poor train service at the moment which could have converted some to the bus, it is regretful that no opportunities have been seized.
Arriva (perhaps due to finances) seem to be the only operator who have reliable, well used routes such as the 500, 321, 300/301, 100/101, 310, 510 Group and although it's touch and go, the 724.
Some potential areas which I think are under-exploited and could bring up bus usage figures:
- Hatfield to Edgware - although Uno have a relatively captive student market, here's one where the bus is quicker than train. If the route was run more reliably, the bus had a better routing around Hatfield and more buses ran direct via A1(M) with a clockface timetable, it could be successful. Plus almost all of North London can be accessed from Edgware bus/tube so definitely a good hub.
- Stansted Airport* to Central/West Herts - the current Hatfield-Hertford link is either too long (724) or too infrequent (341). I'm sure there would be a market for UH students and travellers from Hertford to get to the airport (as NX coaches do pick up some passengers but are also very infrequent). Most non-drivers have to circulate via London/Cambridge via GTR which is not easy currently. If the 724 can manage to stay afloat, perhaps a similar route could work?
- Hatfield/St Albans/Borehamwood to Watford - each service (bar the 321/724 between St Albans and Watford) seems to go around the world to get to Watford, which is a key commuter and leisure town, with the hospital serving these areas too.
- Hemel Hempstead Station, has very poor bus links to the rest of the town and surrounding villages. Interestingly in the 2017 HCC Local Transport Plan there is a ridiculous suggestion that this would be the terminus of a new bus rapid transit to Hertford and Welwyn via an interchange point on the A414 for a St Albans connection and Hatfield.
- Luton to Central/West Herts, given the L&D, airport* and large town centre it's surprising that bar the 100/101/321, other routes into Hertfordshire don't do better, even the Uno 610 which has recently seen new vehicles runs often empty outside of the student flow hours - it doesn't serve the airport despite the fact the train station doesn't directly either and it duplicates the 321 from Harpenden to Luton which it will always lose out on despite potentially quicker routeings. Also the Centrebus routes (43/X31, 46 and 34/35) have been whittled down completely.
*-noting that HCC and most Herts MPs are opposed to airport expansion at these two hubs but are in favour of boosting capacity and improving surface transport particularly for staff from Herts.
And just as a final thought... Parkhouse Bus Station - what happened?
Would like to hear your comments and suggestions.
I'm no industry expert, but living in the area and working elsewhere in the transport industry, it would seem to me that routes which are successful are so because the operator knows its market (an often captive one), and the route actually goes where people need to go with a decent frequency. The former is pretty obvious in any sector but the latter to me is where I am somewhat astounded.
Take the Hatfield - St Albans corridor, St Albans has quite a 'gig economy' which is great for students needing part time employment, most of which live in South Hatfield or between the town and Garden/Salisbury Villages. Given their UH discount, their instant first choice should be Uno... but the 653 takes 45 minutes from South Hatfield to St Albans? The corridor has 12bph yet only 6bph people actually use to go between Hatfield - St Albans.
Then take cross-county routes such as Hatfield-Hertford/Potters Bar-Cheshunt/rest of county-Bishops Stortford. Frequencies are so low and routes so long-winded that there is no longer a 'reliable' service. Given the poor train service at the moment which could have converted some to the bus, it is regretful that no opportunities have been seized.
Arriva (perhaps due to finances) seem to be the only operator who have reliable, well used routes such as the 500, 321, 300/301, 100/101, 310, 510 Group and although it's touch and go, the 724.
Some potential areas which I think are under-exploited and could bring up bus usage figures:
- Hatfield to Edgware - although Uno have a relatively captive student market, here's one where the bus is quicker than train. If the route was run more reliably, the bus had a better routing around Hatfield and more buses ran direct via A1(M) with a clockface timetable, it could be successful. Plus almost all of North London can be accessed from Edgware bus/tube so definitely a good hub.
- Stansted Airport* to Central/West Herts - the current Hatfield-Hertford link is either too long (724) or too infrequent (341). I'm sure there would be a market for UH students and travellers from Hertford to get to the airport (as NX coaches do pick up some passengers but are also very infrequent). Most non-drivers have to circulate via London/Cambridge via GTR which is not easy currently. If the 724 can manage to stay afloat, perhaps a similar route could work?
- Hatfield/St Albans/Borehamwood to Watford - each service (bar the 321/724 between St Albans and Watford) seems to go around the world to get to Watford, which is a key commuter and leisure town, with the hospital serving these areas too.
- Hemel Hempstead Station, has very poor bus links to the rest of the town and surrounding villages. Interestingly in the 2017 HCC Local Transport Plan there is a ridiculous suggestion that this would be the terminus of a new bus rapid transit to Hertford and Welwyn via an interchange point on the A414 for a St Albans connection and Hatfield.
- Luton to Central/West Herts, given the L&D, airport* and large town centre it's surprising that bar the 100/101/321, other routes into Hertfordshire don't do better, even the Uno 610 which has recently seen new vehicles runs often empty outside of the student flow hours - it doesn't serve the airport despite the fact the train station doesn't directly either and it duplicates the 321 from Harpenden to Luton which it will always lose out on despite potentially quicker routeings. Also the Centrebus routes (43/X31, 46 and 34/35) have been whittled down completely.
*-noting that HCC and most Herts MPs are opposed to airport expansion at these two hubs but are in favour of boosting capacity and improving surface transport particularly for staff from Herts.
And just as a final thought... Parkhouse Bus Station - what happened?
Would like to hear your comments and suggestions.