Bletchleyite
Veteran Member
That's just capitalism. Very easy to buy a SIM free device and a SIM only plan, then keep as long as you want without fuss.
The best approach is just to draw up a spreadsheet and compare the two. Sometimes the plans are good value (but make sure you turn to a SIM only plan after 2 years when the contract ends) but sometimes they're not. It varies depending on what offers are on. Though if buying a budget phone the contract is pretty much always more expensive; it's more commonly good value with higher-end phones.